Adobe launches into AI video

Adobe is launching a beta version of the Adobe Firefly Video Model this year. Integrated into the Firefly range, it allows users to create videos from text or images, by defining parameters such as camera angle, movement and zoom. Faced with competitors such as OpenAI and Stability AI, Adobe is thus aiming to strengthen its position in the AI video tools market. It follows on from the existing Firefly models, which have generated over 12 billion images and vectors since their launch in March 2023. In recent months, Adobe has been working closely with the video editing community to integrate it into its professional software such as Premiere Pro or After Effects. https://youtu.be/puEgugluadk?si=QjcmDODQvjdkdyFL