{"id":18828,"date":"2026-07-27T17:26:13","date_gmt":"2026-07-27T15:26:13","guid":{"rendered":"https:\/\/nextage.ai\/?p=18828"},"modified":"2026-07-27T17:43:25","modified_gmt":"2026-07-27T15:43:25","slug":"eu-ai-act-compliance-ai-directing-talent-newsletter","status":"publish","type":"post","link":"https:\/\/nextage.ai\/en_en\/eu-ai-act-compliance-ai-directing-talent-newsletter\/","title":{"rendered":"Our summer newsletter: The EU AI Act, a new AI director, and a challenge for your eye."},"content":{"rendered":"<div data-elementor-type=\"wp-post\" data-elementor-id=\"18828\" class=\"elementor elementor-18828\" data-elementor-post-type=\"post\">\n\t\t\t\t<div class=\"elementor-element elementor-element-29b19044 e-flex e-con-boxed e-con e-parent\" data-id=\"29b19044\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;jet_parallax_layout_list&quot;:[]}\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-ac9902a elementor-widget elementor-widget-text-editor\" data-id=\"ac9902a\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>The EU AI Act's transparency rules take effect August 2nd, 2026. If your team publishes AI-generated content, this edition is the one to read. Alongside our compliance guide, meet a new AI directing talent in our hub, and test your eye against our new \"spot the AI\" video series.<\/p>\n<p><!-- \/wp:paragraph --><\/p>\n<p><!-- wp:video {\"id\":18834} --><\/p>\n<figure class=\"wp-block-video\"><video src=\"https:\/\/numos.cloud\/nextage-ai\/2026\/07\/Newsletter7.mp4\" controls=\"controls\" width=\"300\" height=\"150\"><\/video><\/figure>\n<p><!-- \/wp:video --><\/p>\n<p><!-- wp:heading {\"level\":3} --><\/p>\n<h3 class=\"wp-block-heading\">Is Your Content Ready for August 2nd?<\/h3>\n<p><!-- \/wp:heading --><\/p>\n<p><!-- wp:paragraph --><\/p>\n<p>Brands publishing AI-generated content now face transparency obligations under the EU AI Act \u2014 and fines of up to \u20ac15M for non-compliance. Most marketing and content teams haven't had the time to map out what this actually requires of them.<\/p>\n<p><!-- \/wp:paragraph --><\/p>\n<p><!-- wp:paragraph --><\/p>\n<p>That's why we built a free guide covering what you're exposed to and what to do about it: the questions your legal and procurement teams are already asking, a framework for evaluating any AI tool you're using or considering, a step-by-step readiness plan you can start this week (with ready-to-use AI prompts), and what responsible AI production looks like in practice. 12 chapters, in English and French.<\/p>\n<p><!-- \/wp:paragraph --><\/p>\n<p><!-- wp:heading {\"level\":4} --><\/p>\n<h4 class=\"wp-block-heading\"><a style=\"font-family: Rubik, sans-serif; font-size: 18px;\" href=\"https:\/\/nextage.ai\/en_en\/ai-content-compliance-guide\/\" target=\"_blank\" rel=\"noopener\"><u>Get the free AI Content Compliance guide \u2192<\/u><\/a><\/h4>\n<h4 class=\"wp-block-heading\"><span style=\"font-size: 36px;\">Meet Aur\u00e9lien Lejeune-Pompidou \u2014 Nextage Talent Spotlight<\/span><\/h4>\n<p><!-- \/wp:heading --><\/p>\n<p><!-- wp:paragraph --><\/p>\n<p>What happens when a director with fifteen years of experience in advertising sets aside the traditional camera in favor of AI tools, without sacrificing storytelling? Aur\u00e9lien Lejeune-Pompidou has spent more than a decade designing campaigns and films for major brands. His vision: AI is a new tool in the service of the story, not a substitute.<\/p>\n<p>He combines art direction, storytelling and cinematic expertise so that every frame meets the standards of a traditional production: a strong idea, an authentic emotion and a recognizable visual signature. This is the principle that guides every project in our hub: AI handles the technical work, while senior art direction ensures a perfect fit with the brand&#039;s identity.<\/p>\n<p><!-- \/wp:paragraph --><\/p>\n<p><!-- wp:heading {\"level\":3} --><\/p>\n<h3 class=\"wp-block-heading\">Can You Spot the AI?<\/h3>\n<p><!-- \/wp:heading --><\/p>\n<p><!-- wp:paragraph --><\/p>\n<p>We're publishing a new series on LinkedIn, every Tuesday: short videos where we ask you to guess which parts were human-directed and which were AI-generated. Most people get it wrong at least once.<\/p>\n<p><!-- \/wp:paragraph --><\/p>\n<p><!-- wp:heading {\"level\":3} --><\/p>\n<h3 class=\"wp-block-heading\">A Project in Mind?<\/h3>\n<p><!-- \/wp:heading --><\/p>\n<p><!-- wp:paragraph --><\/p>\n<p>Whether you have a clear brief or a half-formed idea, we can help you shape it into something worth making.<\/p>\n<p><!-- \/wp:paragraph --><\/p>\n<p><!-- wp:paragraph {\"style\":{\"typography\":{\"textAlign\":\"center\"}}} --><\/p>\n<p class=\"has-text-align-center\"><a href=\"https:\/\/nextage.ai\/en_en\/contact-us\/\"><strong>Get in touch<\/strong><\/a><\/p>\n<p><!-- \/wp:paragraph --><\/p>\n<p><!-- wp:paragraph --><\/p>\n<p><!-- \/wp:paragraph --><\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>","protected":false},"excerpt":{"rendered":"<p>Les r\u00e8gles de transparence du r\u00e8glement europ\u00e9en sur l&rsquo;IA (AI Act) entreront en vigueur le 2 ao\u00fbt 2026. Si votre \u00e9quipe publie du contenu g\u00e9n\u00e9r\u00e9 par IA, cette \u00e9dition est faite pour vous. En compl\u00e9ment de notre guide de conformit\u00e9, d\u00e9couvrez un nouveau talent sp\u00e9cialis\u00e9 dans la direction artistique par IA au sein de notre [&hellip;]<\/p>\n","protected":false},"author":12,"featured_media":18838,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[1],"tags":[],"class_list":["post-18828","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-blog"],"acf":[],"_links":{"self":[{"href":"https:\/\/nextage.ai\/en_en\/wp-json\/wp\/v2\/posts\/18828","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/nextage.ai\/en_en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/nextage.ai\/en_en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/nextage.ai\/en_en\/wp-json\/wp\/v2\/users\/12"}],"replies":[{"embeddable":true,"href":"https:\/\/nextage.ai\/en_en\/wp-json\/wp\/v2\/comments?post=18828"}],"version-history":[{"count":10,"href":"https:\/\/nextage.ai\/en_en\/wp-json\/wp\/v2\/posts\/18828\/revisions"}],"predecessor-version":[{"id":18845,"href":"https:\/\/nextage.ai\/en_en\/wp-json\/wp\/v2\/posts\/18828\/revisions\/18845"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/nextage.ai\/en_en\/wp-json\/wp\/v2\/media\/18838"}],"wp:attachment":[{"href":"https:\/\/nextage.ai\/en_en\/wp-json\/wp\/v2\/media?parent=18828"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/nextage.ai\/en_en\/wp-json\/wp\/v2\/categories?post=18828"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/nextage.ai\/en_en\/wp-json\/wp\/v2\/tags?post=18828"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}